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Skin Cancer Awareness Month Calls for These SPF Must Haves | Farmacy, Live Tinted, and Kosas
Pitch
Email marketing based pitching to generate media awareness and contribute to relevant media relations including potential organic/ earned media.
Hi XX,
Hope you are having a great week so far!
As we know, taking care of our skin has never been more important. With over 5 million cases diagnosed in the United States each year, skin cancer has fastly become the most common form of cancer in America. That being said, your skin care routine should not only be an indulgent experience, but a necessity! And what better place to start than with a clean, effective SPF? Here’s some of our favorites that will not only leave your skin glowing, but easily protect from those harmful UVA/UVB rays:
Farmacy Green Defense Mineral Sunscreen | SPF 30 ($36) - is an invisible, broad-spectrum SPF that leaves a flawless and no-streak finish making it the perfect base for your daily makeup routine. Its clean formula, consisting of winter cherries and beta carotene, is 100% mineral derived with no harmful toxins, protecting your skin from aging properties and oxidative damage from blue lights.
Live Tinted Hueguard | SPF 30 ($32) - Made with 18% non-nano zinc oxide, this sunscreen is a clean, weightless formula perfect for everyday wear on all skin types + skin tones. If you’re looking for a natural glow, then this is the sunscreen for you! Wear it alone or with makeup, either way your skin will look healthy and hydrated.
Kosas Revealer Skin-Improving Foundation | SPF 25 ($42) - A triple threat, Kosas’ revolutionary launch acts as a foundation, skincare treatment and tinted sunscreen. This foundation not only cuts your morning routine in half, but also provides a dreamy finish that instantly blends into the skin, creating visibly smooth texture and moisturized, protected skin while treating your skin woes all day long.
Would love to hear your thoughts on the products listed above and see if they’re a fit for any potential summer skin stories you have in the works! Happy to provide samples, additional information or images upon request.
Thank you,
XX